I Heard You Want to Blog: Help for Healthcare Organizations

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Social media is very important in today’s society. Especially blogging. So why not use it?

If you are confused on what blogging is, YouTube stated that blogging is basically the logging of one’s experience,thoughts,and more. It is the online version of a journal (How cool, right?). And the best part is, blogs are for everyone. That’s right, EVERYONE. Even healthcare organizations!

Healthcare and Blogging!  

US National Library of Medicine National Institutes of Health gave good reasons for why blogging should be important to healthcare organizations. Here’s why:

  •  Blogs help reach a wide audience.
  • Blogs can be viewed again and again by patients/readers.
  • With blogs, healthcare organizations are able to publish large amounts of information in variety of media.

I am sure you are curious to know of a healthcare organization that is very successful with blogging. Healthline has been around for many years, and they are taking advantage of a blogging lifestyle. From having the right font and font size, to having the right information, Healthline is doing their thing when it comes down to blogging!

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Top tips for Blogging….(Cause you’re ready to find out) 

   1.     Define your Goal. 

Want a success blog? Define the purpose and goal for your blog before you start. Think about the outcome you are hoping to have. All of this helps in the future.

    2.    Know your Audience.

Create your blog on the type of audience you have. For example, you wouldn’t want to have clowns at an adult party, would you? Same thing applies with blogging. Each audience is different. Young audience, keep it hip. Older audience, stay reserved.

     3.    Be Consistent.

In order for your audience to want to continue to read your blog, you want to stay consistent. About Tech makes a good point that being consistent allows you to meet your audience’s expectations.

      4.   Avoid Clutter.

NEVER clutter your blog. The Guardian makes a good point that if you keep your blog layout clean and fresh, it is easier on your audience’s eyes

Wondering the Rules for Blog Writing?

It is quite simple. Successful Blogging gives all of the tips in order for you to have one of the best blogging sites EVER!! However, formatting, headers and sub-headers, short paragraphs, images, and font types are EVERYTHING.

REMEMBER……       download

Having the right blogs are crucial, especially for healthcare organizations. Curation is the cure. Having an expertise is important and it is also a powerful way to build content that attracts.

So, be creative, be smart, and have fun blogging…

 

Words of Knowledge,

Dekira Hemingway